How to Build a Great UX Designer Portfolio – 2020 Guide

UX Designer Portfolio

UX design is a growing niche nowadays since more and more companies are finding out it is precious every passing day. There are plenty of UX designer portfolios posted online, which makes it really difficult to find one that stands out.

UX stands for User Experience and, according to Donald Norman, it means designing while taking into account “all aspects of the person’s experience with a system, including industrial design, graphics, the interface, the physical interaction, and the manual.”

 Hopefully, with this guide, you can learn how to build an exceptional UX designer portfolio to stand out and find the job of your dreams. It doesn’t matter if you are a newbie in this industry; this advice suites anyone since it’s quite straightforward.

UX designer portfolio

Market yourself correctly

One of the most important things when doing a UX designer portfolio is to market yourself correctly. Knowing what type of job you are applying for is fundamental. Sometimes designers make the mistake of including all kinds of workpieces into their portfolio, not knowing that the only type of work that matters is the one you are targeting to do. For example, if you want to focus on website design, then your displayed work shouldn’t all be mobile.ed work. 

 Likely, some of the work you’ve done may not follow your preferred style or the style you want to highlight for a particular job. The headline is to make sure what type of company you are applying to and try to match your UX designer portfolio to that.

Tell your Story

Another crucial piece of advice is to use your portfolio to tell your story. Maybe your background is outside of UX design, but you can always explain how life took you to the path of being a designer. This way, the recruiters can get to know you and understand how your life story could impact their business and how it determined your creativity. A person’s story in their UX designer portfolio can also show if they have any other skills like problem-solving.

 A way of showing more personal projects is by including side projects you have made. These projects will show the recruiters that you are passionate about your job. Sometimes, if you are just starting your career, doing side jobs even for free is the only way to gain real-life experience.

Explain the process and show results

Another very important thing recruiters look for in a portfolio is an explained process. They want to know how the project developed. Who hired you for the project? What were their requirements? How did you approach the project? What were the challenges you faced, and how did you solve them? The more you explain your creative process, the more the employers can see how you will perform.

 Including sketches and mockups is a good idea. Some employers even want to see what you didn’t include in the project and why. So the essential items to include are a few of the best projects you have with a full detailed process description of each of them.


There are three standard formats for UX designer portfolios. The first, and the one’s beginners prefer, is a platform website where you create a profile with all your work like Behance and Dribbble. The downside of this is that your portfolio can get lost between the existing hundred of other users.

 The second possibility is a personal website. This allows you to present your UX designer portfolio exactly as you want it. You will have your own domain, and this will allow employers to look at your job without any distractions. The last option is to do your portfolio in PDF format. This is a shorter process, and it allows you to make a unique portfolio for each job you apply for.

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